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Proper Suncare, is proper Skincare, and to take proper care of your skin, you have to take the enitre process seriously. When we Started Vertra Elemental Resistance in 2004, we vowed to do just that, to make a serious push and bring skincare awareness to the forefront of our market because until now, it has basically been a category that has been mostly taken for granted. Our Athletes that participate in the paddlesports industry are amongst the most prolific candidates to suffer from sunburn, skin damage, photo-aging and unfortunately in many cases, skin cancer. SIMPLY PUT, quality suncare products for people like us are not an accessory, but a necessity!

Saturday, March 19, 2011

Vertra's Matt Becker wins the 2011 Surftech SUP Race, Gillian Gibree takes 3rd!

Vertra Sunscreen's Matt Becker wins 2011 Surftech SUP Race, Gillian Gibree Takes 3rd!
Anthony Vela (Left) Matt Becker (Right)
 Santa Cruz, California (March 19th 2011) Vertra Sunscreen's Matt Becker takes the win at the 2011 Surftech SUP event in Santa Cruz this weekend!  The 6-mile elite race course was held in less than optimal conditions for the athletes, with wind gusts up to 20 MPH and near freezing water temps. Athletes had to battle all the elements just to finish.  Becker one of Vertra's youngest paddlesports athletes took top honors over Dan Gavere and Anthony Vela. "It was tough for sure out there today," commented Becker "you just had to push hard up wind, than surf your way back to the finish." Vela and Becker battled each other most of the race. "My Joe Bark 12'6 Competitor SUP board was incredible on the downwind portion of the race" added Becker. Vertra's Gillian Gibree took 3rd overall in the elite women's division as well this weekend.  For more info: http://surftechsup.com/news/sup_shootout_2011) 

Gillian Gibree

Matt Becker

Vela and Becker
Photos from: www.supconnect.com 

Vertra Sunscreen embodies the characteristics of being a quality, innovative and stylish product. Our superior line of sun resistant products carries the full endorsement of the Hawaii Lifeguard Association in addition to all our products bare the Skin Caner Foundation Official Seal of Recommendation. We have developed, formulated, and manufactured a product with superior ingredients in a designer quality fashion…we would not settle for anything less!

For any additional information regarding Vertra Sunscreen, dealer locations or the Vertra Paddlesports team, Contact: 
Eric Abbott at: wailupeabbott@gmail.com (808)-551-9890. 
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