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Hawaii
Proper Suncare, is proper Skincare, and to take proper care of your skin, you have to take the enitre process seriously. When we Started Vertra Elemental Resistance in 2004, we vowed to do just that, to make a serious push and bring skincare awareness to the forefront of our market because until now, it has basically been a category that has been mostly taken for granted. Our Athletes that participate in the paddlesports industry are amongst the most prolific candidates to suffer from sunburn, skin damage, photo-aging and unfortunately in many cases, skin cancer. SIMPLY PUT, quality suncare products for people like us are not an accessory, but a necessity!
Showing posts with label Molokai2Oahu. Show all posts
Showing posts with label Molokai2Oahu. Show all posts

Sunday, March 13, 2011

Vertra's Brian Rocheleau Charging on all Levels!

Vertra's Brian Rocheleau Charging on all Levesl!

Oahu's Brian Rocheleau and Vertra Sunscreen Ambassador gives the paddling community a taste of his big wave surfing side. Most of us know Brian for his dominance on the unlimited paddleboard, however, Rocheleau can still hold his own out on the North Shore. (pics form www.joebark.com)

Brian in the Molokai Channel
Brian Rocheleau at Waimea
Rocheleau Charging

Friday, February 18, 2011

Vertra Sunscreen Welcomes Joel Mason to the Paddlesports Team


::FOR IMMEDIATE RELEASE::

Joel Mason- 2010 Molokai Channel

Vertra Welcomes Joel Mason to the Paddlesports Team

NSW Central Coast, Australia (February 19th, 2011) Vertra Elemental Resistance Sunscreen is proud to welcome Australian Joel Mason to the paddlesports team. Raised in Copacabana on the NSW Central Coast of Australia, the ocean lifestyle was in his blood form the start.  Like most Australians, Mason was apart of the Surf Lifesaving clubs competing in nippers with his brother and continued his success into his teens. “I enjoyed competing,” commented Mason, “the water events were my forte especially the board divisions.”

Joel maximized his time in the ocean picking up surfing at age 10. Since then he has spent most of his twenties traveling the world surfing, professional lifeguarding, and now currently a high school teacher in Australia. Mason took the paddling community by surprise last year coming to Oahu to compete in the annual World Championship of paddleboarding; the 32-mile Molokai to Oahu paddleboard race. He finished in an impressive 3rd place overall finish behind fellow Australian and Vertra Sunscreen teammate Jackson English. “I fulfilled my dream of racing across the Molokai channel last year,” Mason explained, “this year I hope to return and experience the same success.” Other notable results from the 2010 season include a 1st place finish at the Hennessey’s International Paddleboard Race, Bridge to Beach race in Sydney and 2nd place at the Cline Mann Memorial Race.

Joel is an avid ocean athlete with a long list of on and off the water accomplishments. If last year was a preview of the type of results Mason can post, than the 2011 season should be top notch for Mason. “I am stoked to be apart of the Vertra team” comment Mason, “the sunscreen works for me and keeps my skin sunburn free when I am out on a 3-hour paddling race or a marathon surf session.”

Please help Vertra Elemental Resistance welcome Joel Mason to the paddlesports team! 
Joel Mason

Vertra Sunscreen embodies the characteristics of being a quality, innovative and stylish product. Our superior line of sun resistant products carries the full endorsement of the Hawaii Lifeguard Association in addition to all our products bare the Skin Caner Foundation Official Seal of Recommendation. We have developed, formulated, and manufactured a product with superior ingredients in a designer quality fashion…we would not settle for anything less!

For any additional information regarding Vertra Sunscreen, dealer locations or the Vertra Paddlesports team, Contact: 
Eric Abbott at: wailupeabbott@gmail.com (808)-551-9890. 
Or visit us on: 


Joel



Tuesday, January 11, 2011

Mikey Coté's Molokai2Oahu Record Setting Video

Mikey Coté's Molokai2Oahu Record Setting Video

Vertra Sunscreen's Mikey Coté and 2X Molokai2Oahu Stock Paddleboard Champion shows the world in a quick video how he set the record in 2009. Coté won his first Stock World Championship title in 2008, then repeated his win by setting the Molokai record in 2009. Held in high regards by fellow teammates, competitors and friends as being an outstanding ocean athlete, Coté is arguably one of the sports most proficient downwind paddlers. Enjoy the video of Mikey Coté's 2009 record setting paddleboard run in the Molokai Channel. 



Vertra Sunscreen embodies the characteristics of being a quality, innovative and stylish product. Our superior line of sun resistant products carries the full endorsement of the Hawaii Lifeguard Association in addition to all our products bare the Skin Caner Foundation Official Seal of Recommendation. We have developed, formulated, and manufactured a product with superior ingredients in a designer quality fashion…we would not settle for anything less



For any additional information regarding Vertra Sunscreen, dealer locations or the Vertra Paddlesports team, Contact: 
Eric Abbott at: wailupeabbott@gmail.com (808)-551-9890. 
Or visit us on: 


Sunday, January 9, 2011

Eric Abbott's 2009 Molokai2Oahu Paddleboard Prep Video

Eric Abbott's 2009 Molokai2Oahu Paddleboard Prep Video


The 2010 Molokai2Oahu Paddleboard Champion, Vertra Sunscreen's Eric Abbott put together a short Hawaii Kai paddling video.  A week out before the 2009 paddleboard race, Abbott was testing out his new Joe Bark stock paddleboard. The hybrid tiger and zebra stripes complemented the ultra fast Bark CT Stock model. On a light wind Hawaii Kai paddling run, Abbott was out for a relaxing day in the Pacific. Enjoy!





Vertra Sunscreen embodies the characteristics of being a quality, innovative and stylish product. Our superior line of sun resistant products carries the full endorsement of the Hawaii Lifeguard Association in addition to all our products bare the Skin Caner Foundation Official Seal of Recommendation. We have developed, formulated, and manufactured a product with superior ingredients in a designer quality fashion…we would not settle for anything less!

Wednesday, November 3, 2010

Eric Abbott's Molokai Paddleboard 2010 Garmin GPS Data

Eric Abbott's Molokai Paddleboard 2010 Garmin GPS Data


Eric Abbott 2010 Stock Molokai Champion

Vertra Sunscreen embodies the characteristics of being a quality, innovative and stylish product. Our superior line of sun resistant products carries the full endorsement of the Hawaii Lifeguard Association in addition to all our products bare the Skin Caner Foundation Official Seal of Recommendation. We have developed, formulated, and manufactured a product with superior ingredients in a designer quality fashion…we would not settle for anything less!

Wednesday, September 15, 2010

Vertra's Riggs Napoleon crossing the Molokai Channel 2010





An impressive crossing to say the least for the young ocean force, RIGGS NAPOLEON! This kid is the future of the sport! Congrats Riggs on all of your success!

Sunday, August 8, 2010

Team Vertra takes 2 of 3 paddleboard divisions - Abbott, Duncan-Seraphin win “Molokai”


:FOR IMMEDIATE RELEASE::

Contact:

Keoni Watson

Vertra’s Paddlesports Marketing

www.vertra.com


Team Vertra takes 2 of 3 paddleboard divisions - Abbott, Duncan-Seraphin win “Molokai”


Eric Abbott Mid Channel

Honolulu, Hi (August, 4th 2010) Hawaiian paddlers Eric Abbott and Kanesa Duncan-Seraphin dominated their respective divisions at the Molokai 2 Oahu paddleboard race last weekend. The 32-mile course across the Kaiwi Channel is considered the World Championships of paddleboarding and two of Hawaii’s finest came up big against the international field.

After winning the Soljah-Primo Challenge, the 17 mile Cline Mann Memorial race, and the Maui International in the weeks leading up to Molokai, Eric was definitely the favorite to win the stock (12 foot, no rudder) division in Molokai. The field was definitely stacked with Shane Scoggins entered, who ran the table in California this year, but it just was tough to bet against Abbott. He came through despite all the pressure and not only smashed the next stock paddler by 9 minutes, turned in one of the best times in the race’s history. “It’s a great honor to keep the stock crown in Hawaii,” Eric commented after the race. “This race encompasses a lot of tradition, and to have my name next to guys like Cote, Watson, Pere and Monahan is truly an honor.”

The solo stock class is about as burly as it gets - ask a cross section of paddlers from all racing disciplines and you will hear this listed as the most demanding way to cross this channel. Although stockers don’t garner the fanfare, the paddlers know the Molokai Stock is one of the most coveted titles this sport has to offer.

Every year, the question surrounding Kanesa is not only if she will win the women’s division, but also how much of the men’s field she is going to take down in the process. This year was no different as she delivered her 8th title and finished in front of a good deal of the men and even 2 man teams. “We are so proud of Kanesa” – Vertra President Bobby Higa said at the finish, “every year we hear her name called as she paddles the final stretch and it is just unbelievable when you think of what big names haven’t come in yet. She is truly an inspiration to women in all aspects of water sports”.

In addition to the two paddleboard titles, Vertra athletes accounted for half of the top 8 in the unlimited paddleboard class including a 2nd place overall by Singapore’s Jackson English and 4th place by Mikey Cote. It was the Australia-born Jackson’s 2nd runner up finish in 3 years and Mikey shocked the field as the first Hawaiian finisher in the unlimited division after winning stock the previous 2 years. “I had an interesting year getting equipment dialed in and making the adjustment to the stroke on the longer board” Mikey admitted. “I left it all out in the channel today and I’m ecstatic It all came together in the most important race of the year”.

There were also some incredible performances by Vertra athletes in the Stand Up Paddle (SUP) division as well. Hawaii’s Scott Gamble finished with a podium spot at 3rd and turned in the 4th fastest time overall Sunday.

But probably the most inspirational performance of the day was from 12 year old Riggs Napoleon who earned the distinction of being the youngest person to ever paddle any craft across the Kaiwi channel. “What Riggs did today was truly shocking, but when you think about his grandfather Nappy’s 53 consecutive crossings in the Molokai 6 man canoe race, and his dad Aaron’s staggering body of work he has compiled on all types of watercraft, you realize that this kid has a unique set of genes and that we are going to be hearing his name for a long time” said Vertra’s Marketing Director Keoni Watson


For any additional information regarding Vertra Sunscreen, dealer locations or the Vertra Paddlesports team, Contact: Eric Abbot at: wailupeabbott@gmail.com. Or visit us on facebook at www.facebook.com/vertrapaddlesports

Vertra Sunscreen embodies the characteristics of being a quality, innovative and stylish product. Our superior line of sun resistant products carries the full endorsement of the Hawaii Lifeguard Association in addition to all our products bare the Skin Caner Foundation Official Seal of Recommendation. We have developed, formulated, and manufactured a product with superior ingredients in a designer quality fashion…we would not settle for anything less!

Friday, July 23, 2010

Verta Athletes Gear up for the 2010 Molokai to Oahu Paddleboard Race

  • ::FOR IMMEDIATE RELEASE::

Contact:

Keoni Watson

Eric Abbott

Vertra’s Paddlesports Marketing

www.vertra.com




Kanesa Duncan


Scott Gamble


Verta Athletes Gear up for the 2010 Molokai to Oahu Paddleboard Race

Honolulu, Hi (July 23, 2010) As anticipation grows for the 2010 Molokai to Oahu paddleboard and standup race, Vertra Suncare paddlesports athletes are tapering down and gearing up for the thirty-two mile open-ocean course. Armed with a stock or unlimited paddleboard, athletes will navigate the Kaiwi Channel and round China Walls as they paddle their way to the finish line inside Hawaii Kai on Oahu.

This year Vertra Suncare will be supporting a talented group of elite athletes paddling in the both the prone and standup divisions.


Prone Paddlers

  • Brian Rocheleau
  • Jackson English
  • Marc Rocheleau
  • Mikey Coté
  • Kanesa Duncan
  • Mitch DeGeus
  • Eric Abbott


SUP Paddlers
  • Scott Gamble
  • Riggs Napolean


“We are excited to see our athletes perform well in the channel this year,” commented Vertra’s President Bobby Higa. In the past Channels, Vertra’s athletes have performed top notch. In the 2009 channel crossing Mikey Coté crushed the stock record while winning his second straight channel title. Kanesa Duncan championed the women’s division by capturing her 7th world title. Brian Rocheleau took 2nd overall in the men’s unlimited paddleboard division. In the unlimited standup division Guy Pere and Scott Gamble placed 2nd and 3rd respectively. Jackson English did not race in 2009, but in 2008 he placed 2nd overall, and is considered a contender for the title in this years channel.


The channel conditions are looking favorable with a rising tide and strong winds predicted. The finish line will be at the bathhouse in Moanalua Bay. The front leaders will be rounding China Walls in less than five hours.

For any additional information regarding Vertra Sunscreen, dealer locations or the Vertra Paddlesports team, Contact: Eric Abbot at: wailupeabbott@gmail.com. Or visit us on facebook at www.facebook.com/vertrapaddlesports

Vertra Sunscreen embodies the characteristics of being a quality, innovative and stylish product. Our superior line of sun resistant products carries the full endorsement of the Hawaii Lifeguard Association in addition to all our products bare the Skin Caner Foundation Official Seal of Recommendation. We have developed, formulated, and manufactured a product with superior ingredients in a designer quality fashion…we would not settle for anything less!

www.wailupeboys.com